Fashion
Seen on Sloane: Chelsea in Bloom 2024 edition
Sloane Street burst into a delicious riot of flowers this week as the Chelsea Flower Show returned to the grounds of the Royal Hospital. Across the neighbourhood, Chelsea in Bloom saw almost 110 local businesses take part in the annual floral art competition, with extraordinary fresh flower displays celebrating this year’s theme, ‘Floral Feasts’.
We sent our photographer down to capture what the best-dressed people were wearing for Chelsea in Bloom and the RHS Chelsea Flower Show.
SEE ALL THE WINNERS OF THE 2024 CHELSEA IN BLOOM FLORAL ART SHOW
VOTE FOR YOUR FAVOURITE FLORAL DISPLAY HERE
Images by Kirstin Sinclair
Discover more
Immerse yourself in the fascinating world of Sloane Street with our selection of insightful articles
Sloane Street meets Giorgio Armani
The renowned fashion designer on why he chose Sloane Street for his adjoining flagship stores
READ more
Seen on Sloane: January 2022
The Street’s stylish shoppers started the year in luxury layers and touch-me textures
READ more
Balenciaga debuts its Raw concept at new Sloane Street flagship
The expanded space showcases new-season collections against the building’s exposed wires, air ducts and support beams
READ more
Discover more
Immerse yourself in the fascinating world of Sloane Street with our selection of insightful articles