ERDEM
The London-based luxury fashion house founded by designer ERDEM Moralıoğlu, is renowned for its romantic silhouettes, intricate detailing, and signature prints, the brand redefines modern femininity through artful storytelling and exceptional craftsmanship. Blending historical inspiration with contemporary elegance, ERDEM has become synonymous with timeless sophistication and is favoured by women of distinction around the world.
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Immerse yourself in the fascinating world of Sloane Street with our selection of insightful articles
How to Wear Colour Like a Grown-Up
From tomato red and blossom pink to rust and plum, six polished looks that prove bright dressing needn't resemble a packet of Fruit Pastilles.
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'The Sun and The Moon' Exhibition Opens at Saatchi Gallery
Saatchi Gallery’s major summer exhibition traces the Sun and Moon through myth, science, art, ritual and excellent jewellery.
READ more
Seen on Sloane: Chelsea in Bloom 2026 Edition
Florals, hats, linen, colour and the occasional excellent platform: the best street style from Chelsea in Bloom 2026
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Discover more
Immerse yourself in the fascinating world of Sloane Street with our selection of insightful articles
How to Wear Colour Like a Grown-Up
From tomato red and blossom pink to rust and plum, six polished looks that prove bright dressing needn't resemble a packet of Fruit Pastilles.
READ more
'The Sun and The Moon' Exhibition Opens at Saatchi Gallery
Saatchi Gallery’s major summer exhibition traces the Sun and Moon through myth, science, art, ritual and excellent jewellery.
READ more