New York designer Ulla Johnson has opened her first standalone boutique outside the US on Sloane Street, London. Created with Italian architect Giuseppe Porcelli, the corner store pairs Johnson’s richly textured autumn/winter 2026–27 collection and accessories with a rotating programme of contemporary craft, curated in partnership with London’s Sarah Myerscough Gallery.
INSIDE THE ULLA JOHNSON LONDON FLAGSHIP
The striking black-painted façade of the boutique belies the riot of colour and detail that awaits within. For the design of the space, Johnson worked with Milan-based architect and designer Giuseppe Porcelli, formerly Art and Design Director at Dimorestudio, the influential Milan practice behind projects for Fendi and The Arts Club.
Porcelli’s own work sits at the intersection of opulence, whimsy and drama: a true potpourri of antique forms against lacquer, bamboo beside brass, precious textiles mixed with cleaner modern lines. He has a particular talent for combining textures, materials, decades, colours and patterns in a way that manages to feel timeless and utterly contemporary at once.
For Johnson’s Sloane Street flagship, Porcelli has conceived a more refined space of white, blush and gilt, allowing the designer’s unapologetically rich palette and textures to take centre stage.
DENIM, FEATHERS, ABSINTHE
There is plenty for Johnson loyalists to recognise in the autumn/winter 2026–27 collection: dressed-up denim sitting alongside ’70s-inflected trouser suits, feathered party dresses and boudoir-ish slips in absinthe and black, with her familiar bohemian instinct strongest in fringed multicoloured knits and metallic fil-coupé florals. The palette is equally unapologetic: oxblood, emerald, cherry red, cerulean and fuchsia.
Also available is ULLA, Johnson’s new trio of eaux de parfum — Drift Rose, Adriatic Gold and Baroque Garden — created by British perfumer Lyn Harris and inspired by garden, sun and sea air. Each bottle is topped with a hand-shaped porcelain cap designed by Los Angeles ceramicist Jonathan Yamakami, whose organic forms draw on sea creatures, botanical life and geological formations.
THE ART MOVES IN
A few miles away in Mayfair, Sarah Myerscough Gallery has built its reputation around contemporary artists working at the intersection of craft, design and sculpture, with material and making very much part of the point. Johnson’s collections have long been in conversation with the art world: collaborations with Lee Krasner, Anna Zemánková, Shara Hughes and Helen Frankenthaler have fed directly into her prints and textiles.
The overlap with Myerscough is easy to see. Together, the gallerist and designer have curated an evolving selection of works for the Sloane Street boutique, all available for acquisition and anchored by pieces from Johnson’s own collection. The opening edit includes a ceramic vase by Aneta Regel, an experimental ceramicist using volcanic rock; two wooden vessels by Marc Ricourt, a French woodturner of sculptural vessels; and a straw-and-threadwork piece by ARKO, a Japanese artist reviving rice straw. (Sarah Myerscough Gallery) The collaboration and opening works are confirmed in the store announcement.
