Subscribe to our newsletter to receive news and inspiration direct to your inbox

Anya x Boots: Your Toiletries Have Been Anya-ised

Everyone knows Boots. Everyone uses Boots. Now Anya Hindmarch has given one of Britain’s favourite high street pillars a knowing design twist—and your bathroom shelf will never look the same again.

7 January 2026

There are few constants in British life more reassuring than Boots. It’s on every high street, stocked in every town, and steadfastly responsible for much of what’s contained in the nation’s bathroom cabinets. 

From 10 January to 8 March 2026, the Anya Village welcomes the high-street institution into the heart of Pont Street, with a limited-edition concept store that treats Boots’ pharmacy heritage with affectionate irreverence. 

The setting nods to classic apothecaries—clean lines, and that instantly recognisable blue and fresh palette—but it’s the expressions of the brand’s trademark Eyes that steal the show. The Mini Tweezer Set wears an open-mouthed look of pure shock, perfectly capturing the sudden drama of a rogue hair being dispatched. The Shampoo appears bored senseless; The Conditioner seems positively cheerful. The body wash, meanwhile, sports Eyes that seem to follow you around the room, which is faintly unnerving but undeniably Anya. Everyday essentials, anthropomorphised and brought to life, all very good fun—and proof that even the most mundane routines benefit from a sense of humour.

Alongside Eyes-adorned bathroom staples are two limited edition wash bags – First Aid and Meds – inspired by antique pieces from the Boots archive. Plus, there are some new additions to the lineup of Anya Brands designs, including Berocca, Advil, BAND-AID® Brand, Imperial Leather and Nurofen.

Anya x Boots also introduces the latest iteration of the much-loved Universal Bag, created especially as a limited-edition for the store. From March 8, when the concept wraps up, the Anya Hindmarch x Boots essentials collection will be available online at boots.com for a limited time, and the large Boots Universal Bag will be launch at Boots (both online and in selected stores), subject to availability.

As Hindmarch herself puts it: “This is a truly iconic collaboration for me – Boots is part of the very fabric of the UK… The chance to play with, and ‘Anya-ise’ everyday toiletry essentials has been the most fun project. I hope it will animate bathrooms and bring smiles to people’s mornings in January, when we will all need a lift. Our Village wouldn’t be a Village without a Boots…” 

 

Anya x Boots, 11 Pont Street, SW1X 9EH
Open from 10 January to 8 March 2026, Monday–Saturday 10am–6pm; Sunday 12pm–5pm

Discover more in Chelsea

From date nights to incredible dining

Sloane Street
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.