Model-turned-designer Anine Bing has built a global following with her effortlessly cool, LA-meets-Scandi aesthetic. Just off Sloane Street, her Chelsea store draws a loyal crowd who come for elevated wardrobe staples with edge. Here, she shares the rituals, indulgences and inspirations that keep her grounded—from ABBA dance breaks to her go-to massage spot.
I’m Reading…
I’m currently reading The Let Them Theory by Mel Robbins (£22.99 at Amazon.co.uk). This book introduces a mindset tool that encourages you to let other people make their choices and live their lives, focusing instead on what we can control—our reactions, boundaries, and choices.
The Let Them Theory, Mel Robbins
The Let Them Theory, Mel Robbins
The last thing I bought and cherished…
I recently bought a stunning piece of art from an incredible up-and-coming artist named Papou. It’s a powerful, empowering piece that will serve as a daily reminder to embrace my inner strength as a woman.
My fridge is never without…
I always keep chocolate bars in the fridge for a sweet treat throughout the day. I also make sure to have lemon and celery on hand—perfect for starting my day with a refreshing juice.
My non-negotiable indulgence is…
My non-negotiable indulgence is massages. I make sure to get a massage at least once a month to relax and recharge. It’s the perfect way to de-stress and take care of myself.
I’m watching…
The new White Lotus – I am obsessed! It’s funny, yet suspenseful. I am a big fan of this series.
When no one is around, I like to…
When I’m alone, I love singing at the top of my lungs and having a dance party with my daughter, Bianca. We blast ABBA, dance, and sing—it’s my way of letting loose and having a good time. Music is everything to me!
The beauty staples I can’t live without…
Every morning, I start by washing my face with Ole Henriksen Truth Juice Daily Cleanser, followed by Paula’s Choice Skin Perfecting 2% BHA Liquid Exfoliant to tone and prep my skin.
I love a dewy base, so I use Augustinus Bader’s The Serum, which is rich and gives my skin a beautiful glow. I also rotate between Clé De Peau Beauté Enhancing Eye Contour Cream Supreme and Ole Henriksen’s Banana Bright + Eye Crème.
To finish, I apply Supergoop!’s Glowscreen with SPF 30 for extra protection and a radiant glow. I’m also truly obsessed with Lanolip 101 Ointment, which I use on my lips, eyelids, and cheeks for an added glow.
My mental health would suffer without…
Whether it’s a 10-minute meditation or a short walk, these little moments help keep me sane. I also love playing my guitar, which I keep in my office—it really helps me calm down.
I’m thinking about...
This quote by Melody Godfred. It resonated with me a lot, most recently. “All the parts I had locked away and neglected are blooming. I reveal myself to myself and revel in myself. Turns out I am not a tight bud desperately trying to keep it all together. I am an open blossom who is ready to let it all go and take it all in.”
My go-to wellbeing expert is…
My top tip for wellbeing is the Hoffman Process. It was truly life-changing for me, and I learned so much about myself. I believe it’s something that could help everyone in some way.
My favourite local restaurant is…
Harry’s Dolce Vita is one of my favourites! The old-school vintage Italian decor and ambience create such a great vibe. I’m a fan of the Harry’s Martini, and for dessert, the Harry’s Toadstool is always my go-to. Shaped like a mushroom, it’s as delightful to look at as it is to eat!
I’m dreaming about…
I’m dreaming of a beach vacation with my kids, or perhaps a trip to Tokyo with my son.
The beauty staple I always have in stock…
I love the Anine Bing perfumes—Pure Noir for the evening and Rose Wood for daytime. Pure Noir has a sexy, empowering fragrance, while Rose Wood offers a beautiful blend of rosy and woody notes.
The place in Chelsea, London, that means a lot to me…
Saatchi Gallery – I am always inspired by their contemporary art collections and fashion photography exhibitions. I love coming across new artists and exploring art through different lenses.
Anine Bing, 8 Symons Street, SW3 2TJ
Tokyo (image Clay Banks, Unsplash)
Tokyo (image Clay Banks, Unsplash)
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