On & Around the Street

ANYA HINDMARCH IS OPENING A VILLAGE ON PONT STREET

Anya Hindmarch - The Village
Anya Hindmarch - The Village

This May, Anya Hindmarch is realising a long-held dream to open The Village, a first-of-its-kind collection of five neighbouring stores to house all the brilliantly playful and genius ideas that the brand has dreamed up over the years. 

Following the opening of the new Ralph Lauren flagship on Sloane Square, The Village opens on May 17, 2021, on Pont Street, where Hindmarch opened her first-ever store in 1996. “I feel that the next ten years are going to be about ‘localisation’ not ‘globalisation’,” said Hindmarch. “And it feels so right to return to the brand’s roots here on the Cadogan Estate and to realise my dream of ‘The Village’.”

The quintet of diverse shops will offer an immersive and truly engaging retail encounter, bringing joy to the experience of in-person shopping in a digital world. 

Anya Hindmarch - The Village
Anya Hindmarch - The Village mood board

Here’s the low-down on the five pillars of The Village…

Anya Hindmarch - Anya Cafe
Anya Cafe

The Anya Café
The brand’s trademark tongue-in-cheek humour is brought to bear on this all-day café at the heart of The Village, inspired by the quintessential British caff of old, with tea, coffee, pastries and salads on the menu, as well as a selection of specially created AH cakes and biscuits, designed to eat in or be taken away as gifts.

Anya Hindmarch - The Village Hall
The Village Hall

The Village Hall 
An ever-evolving concept space that will initially host the “Anya Hair Salon – Shampoo & Therapy” to celebrate the publication of Hindmarch’s first book “If In Doubt, Wash Your Hair” (Bloomsbury Publishing). You can book for groups of up to four friends at the pop-up salon, which will offer “Shampoo & Therapy” with coffee and cocktails for three weeks from May 17.

Anya Hindmarch - The Plastic Shop
The Plastic Shop

The Plastic Shop 
This space is dedicated to Hindmarch’s commitment to the circularity of materials and reducing plastic going into landfill. It’s where you’ll find the relaunched “I Am A Plastic Bag” collection, which is made from an innovative fabric that feels like cotton-canvas but is entirely constructed of recycled plastic bottles. It will also be a platform to showcase and collaborate with others working and creating in the sustainability field.

The Labelled Shop

The Labelled Shop 
A store dedicated to Hindmarch’s love of labels and the art of organisation and home to the best-selling Labelled collection, a system of cases and bags that are literally labelled to keep you organised. These will be supported by special guest star collaborations and workshops that explore the subject of organisation, while an on-site embosser will offer personalisation.

The Bespoke Shop

The Bespoke Shop 
This is where it all began. The Bespoke Shop is situated on site of the very first Anya Hindmarch shop and was the Anya Hindmarch HQ in the brand’s formative years. The Bespoke Shop will continue to focus on personalised gifts to mark a special moment in time.

The Village is set to become a special place in the neighbourhood, where the brand can meaningfully connect to its customers and focus its immense creative energy. And where you can have a proper English cup of tea in the caff. 

The Village by Anya Hindmarch
Pont Street, SW1X 9EH