Urban Retreat has a new home: The White House on Hans Crescent.
Set just behind Sloane Street in a five-storey, 12,000-square-foot former private residence, the first ever Urban Retreat flagship is the start of a new chapter for the luxury salon operator and making it the ultimate beauty destination.
Sounds like heaven.
“In a landscape where traditional retail layouts and store design are being challenged by the expectations of the evolving consumer, our brand new concept will focus on an experience-led approach,” said Urban Retreat managing director Reena Hammer in a statement. “Everyone will be met with a warm and relaxed, yet luxurious place, to spend time, where creating intimacy with our clients and anticipating their needs is key.”
Upon arrival, clients will be greeted by an open retail space on the ground floor, where a curated selection of beauty brands are available for purchase. There are consultation tables beside the fireplace, alongside a sweeping staircase that channels the splendour of the grandest private members clubs.
You’ll also find Flavour by Urban Retreat, a 40-cover in-house restaurant with a focus on natural and nutritious food, open all day, whether it’s a late dinner reservation, lazy weekend brunch, or a post-treatment aperitif at the chic cocktail bar.
On the first floor, internationally renowned hairstylist and entrepreneur Frédéric Fekkai has chosen to open his first global salon with Urban Retreat, while leading professional nail care brand CND have made Urban Retreat its London flagship.
The second and third floors will house more medical and traditional beauty services, including a prestigious Limited Edition Suite, where external beauty brands perform exclusive and signature treatments for a limited time.
Excitingly, a creative studio will host guest residences for acclaimed tattoo and piercing artists, providing an edgier, alternative offering, balanced against the in-house menu of perennial beauty treatments and latest medi-spa services.
Downstairs, the basement is where the Urban Retreat’s ethos of wellness is truly embedded, with leading nutritionists and wellbeing consultants to deliver results-driven cleansing, intolerance testing and tailored weight management programmes. The entire floor is a designated safe zone where slimming treatments, colonic hydrotherapy, infra-red sauna and relaxation rooms are on offer. There’s even a soundproof yoga and meditation studio for lunchtime mindfulness sessions.
The Urban Retreat at The White House reservations team is now accepting bookings for all services including hair, beauty, nails, medispa, laser and body treatments.
Please call 020 3897 0400 between 9.30am – 5.30pm (Monday – Saturday). And, after The White House officially opens its doors to the public on Monday, July 8, a full list of treatments will be made available online.