On & Around the Street


Image: Jo Malone London

The sense of smell is the most emotional of all the senses. And with most of us spending the vast majority of our time at home during lockdown 3.0, amidst a pretty shaky emotional, political, and economic outlook, it’s never been more important to make sure that your home, your sanctuary, is lifting your spirits.

Here, Emma South, Jo Malone London’s fragrance and lifestyle expert, shares the ways in which you can scent your home to boost your energy, relax, or improve your mood.

“Currently our homes may have taken on a great deal of additional purposes, functioning as offices, classrooms, work out spaces, all whilst remaining the same size and at a time when we need our homes to be a sanctuary of calm more than ever. Scent has such a close relationship to memory that it influences our mood and perception in a profound yet often unconscious way. The art of home scenting is about channelling this to add to the spatial dimensions of a property, creating and delineating new spaces within an open plan area and also helping to structure the day, creating scented signals that direct us from work to leisure, day to night.

“Scenting your home allows you to create an environment that engages the senses. Our sense of smell is so closely linked to our emotions that using scent in our surroundings enables you to change the ambience in your home with scent to suit your mood.

“If you seek energy and inspiration, I would recommend scents that are invigorating, such as the effervescent character of our Jo Malone London Grapefruit Home Candle which will leave your home filled with a distinctively zesty aroma. With it’s abundant of sun-kissed grapefruits, complimented by rosemary and peppermint, finished with a twist of earthy moss, this uplifting and refreshing candle is perfect for a kitchen or living room.

“For bedtime, a mist of the Jo Malone London Lino Nel Vento Linen Spray on bed sheets aides the perfect night’s slumber, evocative of linen blowing in a lavender breeze. Each individual will have different scents that relax them but lavender has a universal claim in this arena, being one of the few scents proven to have soporific qualities and reduce anxiety.”

Jo Malone London Grapefruit home candle, £49
Jo Malone London Lino Nel Vento linen spray, £48