To celebrate the reopening of Sloane Street’s luxury boutiques, we commissioned London-based poet Ella Frears to write a They Speak To Her, a poem that encapsulates the joy and freedom of in-person shopping for things that aren’t remotely essential.
It’s a tribute to the thrilling feeling that a new storyline in one’s life can begin with a purchase made in-store. An experience that simply can’t be replicated when you checkout online. Read it (and get the spine tingles) here.
Ella, whose debut collection, Shine, Darling (2020), was shortlisted for the T. S. Eliot Prize for Poetry and was a Poetry Book Society Recommendation. Both Cartier and Jo Malone London have recognised her talents and her work has been published in the LRB, Poetry London, The Guardian, The Telegraph, and the Moth among others.
We asked her about what she was most looking forward to about lockdown restrictions lifting and the things that kept her sane during the months of confinement.