On & Around the Street

INSIDE THE BOUTIQUE 1 OPENING PARTY

If you have already been to the new Boutique 1 shop at the south end of Sloane Street, you’ll know there are plenty of reasons to celebrate the opening of the stunning store. So, while it may have opened its doors to shoppers this summer, last night Boutique 1 formally celebrated its London arrival with a party hosted by Lena and Ziad Matta, co-founders of Boutique 1, together with designers Roksanda Ilincic, Luella Bartley, Peter Pilotto and Christopher de Vos.

Cara Theobald at Boutique 1 London flagship store opening
Cara Theobald
Anna Friel at Boutique 1 London flagship store opening
Anna Friel

On the ground floor, a snazzy ‘Freezus Curve’ photobooth had been set up by It’s The Flash Pack to capture 3D-effect photos and Instagram-ready moving images, while downstairs the fun continued with DJs James Righton and Lou Hayter playing upbeat tracks for the crowd.

Caroline Winberg at Boutique 1 London flagship store opening
Caroline Winberg
Laura Bailey at Boutique 1 London flagship store opening
Laura Bailey

Tasty morsels were provided by Bistroteque, the big brother restaurant to April’s Café, the stylish eatery on Boutique 1’s mezzanine level, while guests including Laura Bailey, poet Greta Bellamancia, models Caroline Winberg and Anna Cleveland, actresses Cara Theobald and Anna Friel, and Alice Naylor-Leyland celebrated the new boutique and all its exquisite wares.

Roksanda Ilincic and Anna Cleveland at Boutique 1 London flagship store opening
Roksanda Ilincic and Anna Cleveland
Peter Pilotto and Christopher de Vos at Boutique 1 London flagship store opening
Peter Pilotto and Christopher de Vos
Greta Bellamancia at Boutique 1 London flagship store opening
Greta Bellamancia
Jasmine Hemsley at Boutique 1 London flagship store opening
Jasmine Hemsley
James Righton at Boutique 1 London flagship store opening
James Righton

Boutique 1, 127 – 128 Sloane Street, SW1X 9AS